Blog of applications efficiency

  • Fight of the week: UberEats vs Deliveroo

    Fight of the week: UberEats vs Deliveroo

    Today we will study food delivery applications. These applications have multiplied in the last three years. In France, two leaders share the majority of the market:UberEats and Deliveroo. We decided to compare these two challengers to confront them on the following criteria: their energy consumption, their amount of exchanged data as well as their busy memory. UberEats was designed by the creators of Uber in August 2014 and is available in several countries of the world, and in more than 70 cities in France and this 24⁄24.

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  • 5 keys to Application success

    5 keys to Application success

    You work hard on the design, ergonomics and UI which are prerequisites to the success of your application. But that’s not enough: more than 7 out of 10 users are ready to uninstall an application if they feel it to be too slow. Battery consumption is also a leading criterion for them. But how can you master these “technical” aspects, when you are a Product owner or Business owner? Now there is a solution…

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  • Is the Messenger Lite app really lighter?

    Is the Messenger Lite app really lighter?

    Note: Find our other comparative articles of lightened apps: Facebook vs Facebook Lite or Instagram vs Instagram Lite. Messenger’s parent company Facebook launched its lightweight Messenger Lite version in 2016, originally intended for developing countries that don’t have stable, powerful connectivity or state-of-the-art smartphones. Nevertheless, success is also evident in developed countries where the connection in some regions is low. Facebook has made the choice to deploy Facebook Lite and Messenger Lite in other countries including countries of Europe.

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  • Did you know? Many mobile users won't be able to use your app!

    Did you know? Many mobile users won't be able to use your app!

    By facilitating access to digital solutions, the number of mobile application users will increase significantly. Mechanically the rate of commitment related to the service offered will also increase. This metric is essential to an application’s success. Without accessibility, the risk that users don’t use the service is high. And if the engagement rate is low, the revenue from the application could be heavily impacted. The success and adherence of an application are too often reduced to ASO (App Store Optimization) or SEO (Search Engine Optimization).

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