Category: News

Digital sobriety at Greenspector 

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As we talk more and more about digital sobriety, it’s important to come-back to this notion. Especially it’s a part of greenspector activity. 

Definition 

Digital sobriety is a global approach of digital, respectful of the earth and people. 

Since few years, this topic takes more and more extent. We see this notion almost everywhere but often limited in consideration of environmental impact. For many Eco-design has been the gateway into the digital sobriety. 

  • Eco-design and digital environment impact consideration 
  • Digital accessibility and inclusion 
  • Attention economy 
  • Respect for personal data and privacy protection  
  • Cybersecurity 
  • Ethics 
  • Low tech and fight against technological solutionism
Eco-design and digital environment impact consideration

Various aspects of digital sobriety 

Environmental impact consideration plays a crucial role in digital services. Beyond resources consumption related to their use (for example, energy needful to charge the battery), these services affect the user’s equipment: battery and components wear, memory and system surcharge… Those impacts motivate early change of latest and newer equipment. 

However, today, the manufacturing of those equipments represents the phase of digital services with the greatest impact on the environment. It suits to create websites, mobile applications, and other digital services with as low impact as possible.  

That’s why the repositories have been increasing. Examples include the GR491 of INRthe RGESN of DINUMthe 115 best practices or OPQUAST.   

Add to this the law REEN as well as tools for evaluating the impact of digital services 

Finally, we observe that the subject is gaining momentum and structuration. We can only delight even though there is a long way to go. 

The benefits for users and companies are considerable. Overall, this approach improves the user experience (and in particular performance) as well as reduces development, maintenance and hosting costs. Similarly, the adoption of eco-design leads to the development of expertise, an improvement in brand image and constitutes a factor of attractiveness for customers but also for future employees 

As a result, an eco-designed digital service will often have a smaller scope, which will facilitate its security, its compliance for accessibility and will tend to restrict the personal data collected.

personal data collected

Eco-design also tends to ignore mechanisms aimed at capturing attention (infinite scroll, autoplay of videos, excessive notifications, etc.). This also constitutes an ethical advance: the user is no longer just a consumer who must be retained by all possible means. We gain their trust and support by first providing them with quality service, tailored to their expectations. 

Finally, by placing the user at the center of considerations, digital sobriety tends to avoid technological solutionism. This will avoid (among other things) going to digital services when it does not seem necessary. Sometimes a good old SMS can replace a website or a mobile application: a low-tech solution can meet user needs just as well (sometimes even better). 

At a time when more and more services (including public ones) are becoming digital, the accessibility of digital services is a central subject, in a process of inclusion and access to services for all. Unfortunately, this important subject does not yet receive all the attention it needs, although many tools exist and are being developed. The standard (RGAA) is now in its fourth version and the legislative framework extends to public structures as well as companies whose turnover exceeds 250 million euros. It offers a concrete approach to WCAG: a complete panel of W3C recommendations for accessible web content. Verification tools are numerous, even if they are not sufficient to verify all the criteria. 

Yet, even today, 97.4% of the most used websites have at least one accessibility errorThe compliance with administrative procedures is also far from what one might expect. Accessibility nevertheless remains an essential subject for digital sobriety technology and contributes to ensuring the usability of digital services as well as their sustainability.   

Beyond the penalties incurred by companies in the event of non-compliance with obligations, the benefits of this approach are numerous : 

  • Ensure that everyone can access the services and information offered under good conditions. 
  • Reach as wide an audience as possible, in particular via the curb cut effect
  • Develop internal expertise (retention of employees and attractiveness for recruitment). 

The attention economy is a field relatively little known as such, although it is already deeply rooted in our daily lives. These are all the mechanisms (design, design, functional, and others) that make us addicted to our smartphones and certain apps. We are talking here about captological mechanisms (or deceptive patterns): infinite scroll, notifications, modals, autoplay, etc. Through these design choices, the time spent on our mobiles increases, and our attention span decreases. The stake around our attention is above all financial. All this is detailed in the book The Goldfish Civilization and structures such as Designers Ethiques have already taken up the subject

This problem is all the more fundamental since we find ourselves faced with tools designed to spend as much time as possible on them, even though their use has a non-negligible environmental impact (via the wear and tear of the terminals, their energy consumption but also by ultimately pushing consumerist behavior, in particular through massive exposure to advertisements). It should be noted that in addition to these harmful impacts on the environment and the individual, there are ethical considerations since this system often results in greater collection of personal data. 

Regarding personal data, the question is not new, but the implementation of the GDPR was an important turning point. The aim here is to regulate the capture and storage of personal data of European citizens but also by European companies. This complex subject is particularly linked to micro-targeting (targeted advertising based on data collected on the Internet user) and is all the more dizzying in that it involves companies buying and reselling personal data (data brokers, all against a background of surveillance and political issues as in the case of Cambridge Analytica). More recently, the subject of personal data has returned to discussions following the questioning of the use of Google Analytics and Google Fonts, particularly in France. Not to mention the leaks of personal data that occur very regularly.   

Cybersecurity is present everywhere, through security breaches and other incidents that we hear about regularly. Today, it would seem aberrant or even irresponsible to offer a digital service that is not secure. However, this area requires many skills as well as constant monitoring. Again, digital sobriety can reduce the attack surface of a digital service. In return, care must be taken to ensure that the protection of the user does not force him to update his applications and software too often, under penalty of tending towards software obsolescence. Likewise, open source makes it possible, via total transparency, to prevent the presence of vulnerabilities. 

Ethics is a complex but necessary subject in the digital field. It is often at the heart of discussions, especially on the vast subject of algorithms and machine learning, for example in the case of self-driving cars. In order to design a digital respectful of individuals, the question of ethics is inseparable. 

Finally, technological solutionism, largely theorized by Evgeny Morozov, warns that digital is not always an appropriate solution. This awareness is all the more essential when we seek to reduce the environmental impact of digital technology.

Digital sobriety as part of the Greenspector’s work.

At Greenspector, digital sobriety is at the heart of our business. Even if our primary concern remains the reduction of the environmental impacts of digital services, all this is accompanied by considerations related to digital sobriety technology. The inextricable links between the different aspects of this subject mean that it is essential to guarantee a global approach so as not to miss an area for improvement, or even to avoid providing a recommendation that would harm the users in one way or another (deterioration of accessibility, security risk, etc.). If the impact is not always directly measurable or the seemingly minimal gain from the point of view of sobriety, other axes such as accessibility, the absence of captological mechanisms, and respect for privacy will contribute to making a more resilient product. This is why (and this is just one example among many), we encourage our customers not to directly integrate content from third-party services such as Youtube, Twitter, and others.

For this, Greenspector supports its customers in the eco-design of products throughout the life cycle of the project, but also in the measurement of consumption and the monitoring of impacts over time, in addition (for example) to an improvement process. These are the principles that we also apply to our own products.

In order to work for a digital system that respects people and the planet, it seems essential to apply these values right down to the proposed working framework: allow everyone the possibility of teleworking as much as necessary, insist on the right to disconnect and give everyone the opportunity to adapt their schedules to their own needs. There is also the desire to free up time for everyone to carry out digital monitoring, to create spaces to share the results of this monitoring and to support the development of skills.

Resources to go further

The resources to become aware of digital sobriety are multiplying, but here are already two good starting points : 

Catch us at the SNCF Village at Viva Technology on June 17 and 18, 2022

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Greenspector will be present for the fourth time at the Viva Technology 2022 event on June 15 and 16, within the SNCF Village. We are proud to have been selected by SNCF, one of the event’s partners.

With more than 26,000 participants in person, 114,000 online, 8,000 startups and 149 countries represented, Viva Technology is the unmissable digital innovation event for startups and investors. The Orange Lab is part of the event’s DNA. It is a place of exchange, innovation and meetings between industries and startups.

After the 2018 edition, an opportunity for us is to present our digital services sobriety solution and its benefits in terms of performance, user experience, and reduction of environmental impact. We will also present our Digital Sobriety Certificate. The Digital Sobriety Certificate allows you to verify, evaluate and certify the sobriety of your applications and websites.

The SNCF conference program in collaboration with Greenspector:

  • Reducing the digital carbon footprint – Saturday, June 18 at 10:15 a.m.
    Speakers: Mellie LAROQUE and Thomas CORVAISIER
    – The SNCF Connect teams worked with Greenspector to measure and reduce the CO2 emissions of one of the leading e-commerce sites in France. They will present their approach and the results obtained.
  • Cosmo or an eco-responsible project thought out from start to finish – Friday, June 17 at 9:30 a.m.
    Speakers: Laurent JUVÉ and Thomas CORVAISIER
    – COSMO (COntrôle et Service en MOBILité) is the tool for boarding at the station and for control and regularization on board. It consists of mobile devices (smartphone, mPOS and printer) and several Android applications. Throughout the project, its managers sought to integrate the principles of eco-design. A look back at a great use case: from purchasing to responsible software development.

Thomas CORVAISIER, CEO of Greenspector “We are delighted with this invitation to Vivatech. It will be an opportunity to highlight the collaborations between SNCF and Greenspector for a more responsible digital. For several years, we have been supporting SNCF Voyageurs (application and on-board control equipment), SNCF Réseau (business applications and terminals for field agents), CRM Services (websites and mobile applications), and more recently SNCF Connect&Tech in the overhaul of the well-known application. The SNCF is committed to more responsible digital technology, and we are proud to help it along this path.”

Meet us on-site at booth D09-035, from Friday 17 to Saturday 18 June. We will answer all your questions. Contact us now to schedule an appointment. Are you a partner of the event and want to assess the environmental footprint of your digital service? Contact us.

Let’s meet at the Orange Innovation Lab at Viva Technology on June 15 and 16, 2022

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Greenspector will be present for the fourth time at the Viva Technology 2022 event on June 15 and 16, within the Orange Innovation Lab. We are proud to have been selected by Orange, one of the event’s partners for the second time.

With more than 26,000 participants in person, 114,000 online, 8,000 startups and 149 countries represented, Viva Technology is the unmissable digital innovation event for startups and investors. The Orange Lab is part of the event’s DNA. It is a place of exchange, innovation and meetings between industries and startups.

After the 2018 edition, an opportunity for us is to present our digital services sobriety solution and its benefits in terms of performance, user experience, and reduction of environmental impact. We will also present our Digital Sobriety Certificate. The Digital Sobriety Certificate allows you to verify, evaluate and certify the sobriety of your applications and websites.

Thierry LEBOUCQ, President of Greenspector: “After winning the Orange Award at the Mobile World Congress 2018, it is a source of pride to be once again chosen by Orange to represent the energy efficiency dimension of digital services during this 2022 edition of VivaTechnology. Several collaborations have allowed teams to work together on digital projects. Collaboration in R&D made it possible in particular to describe a methodological guide on the Life Cycle Analysis of software (ECOLOG project) based on a use case in a smart home context. Since then, our partnership work has focused on mobile and web projects with high business value. Integrating the control and improvement of resource consumption into projects becomes a competitive advantage for Orange. And by integrating this dimension and Greenspector into its methodology,… Orange is going Green”

Meet us on-site at booth J11, from Wednesday 15 to Thursday 16 June. We will answer all your questions. Contact us now to schedule an appointment. Are you a partner of the event and want to assess the environmental footprint of your digital service? Contact us.

Greenspector is selected for the 3rd consecutive year at the ChangeNOW event on May 19-21, 2022

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We are proud to have been selected for the third consecutive year by the organization to participate and exhibit at ChangeNOW.

With more than 1,000 solutions, 400 speakers, 120 countries and 800 investors, ChangeNOW is the unmissable event and the biggest global event for the planet. An opportunity for us to present our sobriety solution for digital services and its benefits in terms of performance, user experience and reduction of environmental impact. We will also present our Digital Sobriety Certificate. The Digital Sobriety Certificate allows you to verify, evaluate and certify the sobriety of your applications and websites.

On this occasion, we are pleased to partner with Treebal. They will testify on the support for the eco-design of its mobile application by Greenspector, on our stand on Friday 20th at 2 pm. We will answer the question together: How did Treebal assess the environmental impact of its eco-responsible messaging application with Greenspector?

Find us on site in the “Accelerate the Ecosystem” area from May 19 to 21 at the Grand Palais Éphémère in Paris. We will answer all your questions. Do not hesitate to contact us to schedule an appointment!

EcoAct and Greenspector support France Télévisions in the decarbonization of its new media NOWU

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Press release

Paris, January 25 2022 — EcoAct, an Atos company, and Greenspector, a member of Scaler, the Atos Accelerator, that supports startups in their international development and fosters customer innovation, have been chosen by France Télévisions to assess and optimize the carbon impact of the website of its new media NOWU.

This digital editorial offering aimed at 15–25-year-olds was designed with energy efficiency in mind, with a low-carbon strategy and the integration of eco-design principles.

By combining their expertise, the two partners supported the eco-design and production of this public digital media, thanks to EcoAct’s 15-year strong experience and consultancy expertise in decarbonization strategy, and to the expertise and measurement solution from Greenspector, specialist in reducing the environmental impact of digital applications.

Carbon impact considered from the beginning of the project

To ensure the optimization and reduction of its carbon impact, EcoAct and Greenspector established a benchmark of best practices in low-carbon media and then calculated the carbon footprint of the project. At the launch of the project, the media’s carbon footprint was estimated at 74 tons of CO2 equivalent (this is, for example, 37 round trips from Paris to New York) and will be monitored over time as the service develops. Greenspector also studied the level of eco-responsibility of the media site, thanks to Greenspector’s digital sobriety certificate. NOWU was the first media to achieve a good result: an eco-score of 61/100, which corresponds to the bronze level.

Long term support

Thanks to these initial in-depth analyses, EcoAct and Greenspector were able to identify reduction levers for both the creation of the platform and its use, in addition to awareness-raising and training activities, combined in a concrete action plan with an ambition which was consistent with the objectives of the Paris Agreement.

“Eco-design was integrated from the very conception of the NOWU website. Right from the start, the digital team implemented best practices, including energy and resource consumption simulations which were developed according to use cases as close as possible to user behavior to detect potential overconsumption on the website. Our partnership with EcoAct has allowed us to better project the carbon impact of the project to make NOWU a benchmark in green media by design.” Thierry Leboucq, President of Greenspector.

“EcoAct is delighted to have been able to contribute to the implementation of a decarbonization strategy for a media that aims to raise awareness of sustainable development issues among young people. And Greenspector, thanks to its expertise in digital, has been a real support in the development and deployment of this strategy.” Yann Josse, Senior Business Manager, Public Sector at EcoAct.

“France Télévisions is proud to respond to the need for strong commitment from the younger generation with its innovative NOWU medium, which proposes concrete solutions to act in favor of the Planet. Together with EcoAct and Greenspector, we have taken up the challenge of offering young Europeans the authentic experience of a more sober and eco-designed digital platform, which combines raising awareness of the issues they care about with reducing resources consumption and their own carbon impact.” Gautier CURTIL, Director of Offerings – NOWU, France Télévisions.

About d’EcoAct

EcoAct, an Atos company since October 2020, is an international sustainability consultancy and project developer that supports companies and organisations by providing the most efficient and holistic solutions to effectively meet the challenges of climate change. Founded in France in 2006 by Thierry Fornas and Gérald Maradan, EcoAct has offices in 7 countries and 3 continents across the world (Paris, London, New York, Barcelona, Montréal, Munich and Embu in Kenya).
With a team of more than 160 experts in decarbonisation strategy, EcoAct enables managers and their teams to transform their business model and reduce their carbon emissions while driving commercial performance. EcoAct’s core purpose is to inform and lead sustainable strategies that create value and benefit its clients as well as the climate, and the environment. EcoAct is a CDP Gold Partner, a founding member of ICROA, a strategic partner in the implementation of the Gold Standard for the Global Goals and reports to the UN Global Compact.

www.eco-act.com

About Greenspector

Member of the Atos accelerator for startups – Scaler– Founded in 2010, Greenspector is a French pioneer in digital responsibility. Its technological innovations are made available to professionals via SaaS software tools and expert services. Those technologies help reduce mobile application and website environmental impact, improve performance, and enhance the user experience. Within the company’s software information, fleets of smartphones and connected objects, better purchased and better managed, see their lifespan extended, which reduces the cost of ownership and the environmental impact.

www.greenspector.com

About NOWU

NOWU is a media created in September 2020 as part of the France Télévisions group. It is an interactive media that offers the younger generation of 15–25-year-olds the keys and tools to understand and take part in the fight against global warming. With an optimistic and guilt-free tone, NOWU’s content is divided into three main areas: content to ACT, content to BE INFORMED, and content to GET INSPIRED.

www.nowuproject.eu

Press contacts :

EcoAct
Lorraine Brucker-Romac | lorraine.brucker@looksharp.fr | +33 (0)1 81 80 95 10
Léa Petit | lea.petit@looksharp.fr | +33 (0)1 81 80 95 14 

Atos
Laura Fau | laura.fau@atos.net | +33 (0) 6 73 64 04 18 

Greenspector selected for LVMH’s La Maison des Startups program at Station F

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Greenspector has been chosen to participate in the 7th season of LVMH’s La Maison des Startups program at Station F.

Since 2018, LVMH’s accelerator program La Maison des Startups is located in Station F – Paris. Station F is the world’s largest startup incubator and welcomes 50 international startups each year. The co-design program aims to accelerate collaboration between LVMH Group companies and innovative startups.

The mission of the LVMH Accelerator Program is to “start conversations between our talents and our entrepreneurs, so these could blossom into wonderful collaborations..

“We are proud to have been selected for this 7th season of LVMH’s La Maisons des Startups program. Greenspector has already had the opportunity to work with the LVMH Group and the Maison Dior on impact measurement and evaluation. The goal of the House of Startups is to accelerate collaboration between its Houses and startups related to the luxury sector. Digital activities are becoming increasingly important for events and business aspects, for the Group’s various Houses and in general in the luxury and fashion sectors. Its impact tends to grow with its audience. Therefore, to see organic growth in digital uses, digital services must take their “share” of responsibility and reduce their environmental impact“, says Thierry LEBOUCQ, Chairman of Greenspector.

The 7th promotion includes five other startups in the Sustainability category, demonstrating a growing commitment to societal and environmental issues. This is the largest contingent since the program was created.

Greenspector wins the “Digital Sobriety Award” at the Mobility for Business 20

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Greenspector took part for the fourth consecutive year at Mobility for Business 2021. On the occasion of this exhibition dedicated to mobile solutions and applications, Greenspector won the “Digital Sobriety Award” of the Mobility Awards.

The Mobility Awards aim to distinguish the best achievements, the best products and the most innovative approaches to professional mobility. This award recognises our achievement: the Digital Sobriety Certificate.

The Greenspector team is proud to receive this award, which recognises the excellence of our solutions for a more responsible digital world, which have been adopted by our customers for several years now. The context of business mobility is particularly close to our hearts. Adopting a digital sobriety approach in this context means meeting CSR challenges. But it also contributes to performance (faster business applications, satisfaction of agents in the field), and it enables savings (more durable terminals have a lower TCO). Everyone wins: the environment, the users, and the IT department’s budget,” says Thomas Corvaisier, CEO of Greenspector.

What is the Greenspector’s Digital Sobriety Certificate?

Greenspector’s Digital Sobriety Certificate rewards the eco-responsibility of companies on consumer or business applications that have proven their good level of sobriety.

In particular, it ensures that the application’s resource consumption on the terminal is compatible with the business challenges: battery life, application speed, CO2 footprint. The certificate thus makes it possible to reward progress and encourage internal and external teams to produce more energy-efficient applications.

Greenspector’s Digital Sobriety Certificate already adopted by our customers:

Do you want to evaluate the level of sobriety and performance of your (mobile or web) application? Please contact us!

Catch Greenspector at Mobility for Business on November 9-10!

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Greenspector will showcase at Mobility for Business 2021, the French event dedicated to mobile solutions and applications.

For the fourth year in a row, Greenspector is a partner and exhibitor of the event, which brings together more than 3,000 professionals around the theme of mobility.

Many round tables, thematic workshops and business meetings are organized to connect the actors and experts but also to exchange and promote the ecosystem of professional mobility.

We will introduce our innovative solution and expert services dedicated to the sobriety and performances of mobile and web applications, and their perks in terms of device battery life and user experience. The opportunity to discover the latest major features.

Our interventions:

Speaker: Thomas CORVAISIER, CEO of Greenspector

Come and meet us on-site at booth E11 from November 9 to 10, we will answer all your questions. Do not hesitate to contact us now and schedule an appointment.

Useful information:
When? 9 – 10 November 2021
Where? Porte de Versailles (Hall 5/1), Paris

What’s new? Greenspector release note v.2.10.0

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The Greenspector team is proud to announce its latest release v.2.10.0.

With this release, you can now monitor your phone during your working day in the field. With a new application installed on your android phone, you can start monitoring, do your normal job, stop the monitoring. You can then retrieve the results and analyze the metrics. This tool may be useful to understand the behaviour of all your professional applications installed on your phone (energy leaks, memory leaks…)

Collect metrics coming from devices used in the field

  1. Measuring a demo application (contact list)
  2. Our Greenspector app allows you to start the measurement (start measure)
  3. Or stop it (stop measure)
  4. You can send the measures and visualize the metrics to the web interface
  5. Or generate a CVS file with all the metrics

Greenspector partner alongside Atos – EcoAct for ChangeNOW and its digital edition (May 27-29)

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ChangeNOW, the largest gathering of innovations for the planet, will be held this year in a 100% digital format from May 27 to 29, 2021. For 3 days, the summit highlights the most concrete and innovative solutions: more than 1000 solutions, 500 speakers and 120 countries united to face the greatest environmental and climatic challenges.

Greenspector will exhibit its unique and innovative solution to measure/analyze the consumption of digital services. For this 2021 edition, Greenspector has signed a partnership with ChangeNow and EcoAct. Greenspector will carry out an estimate of the carbon footprint of the event alongside EcoAct, a long-standing player in the fight against climate change.

For this purpose, Greenspector will measure the energy and resources consumption of the event’s web and mobile platform and will also estimate the carbon impact of the websites of all event partners. These measurements, carried out on real devices using the Greenspector Test Runner tool, will be accessible on our website in the form of dashboards or rankings to the various stakeholders of the event.

Climate change, resources, biodiversity and inclusion are the greatest challenges of our century. The ChangeNOW Summit is a unique opportunity to connect with investors, media, corporations, institutions and talents that can support your projects and make them scale to accelerate change.

As a partner of ChangeNOW, Greenspector is proud to offer you a 30% reduction for the purchase of a business pass with the code: GREENSPECTORNOW2021.