Dior – App Scan

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Success story

Dior – App Scan

Logo Dior

Environmental impact diagnosis of the mobile e-commerce website

Stakes

Customer retention

Sobriety and Performance of the e-commerce website

Raise awareness among internal stakeholders of a digital sobriety approach

  • Better understand the environmental impacts of a key customer journey from product choice to payment
  • Identify and implement avenues for improvement

Results

  • Presentation of the measurement and analysis findings of an improvement action plan.
  • Valuation of carbon impact measurements.
  • Positioning of the user journey on the Greenspector Digital sobriety index (benchmark): product file and functionalities course, registration and purchase tunnel.

Methodology

Comparative benchmark with the Group’s websites and competitors.

Identification of the first improvement points to reduce the environmental impact of the user journey.

About the Greenspector offer

App Scan

A measurement campaign with no impact on your teams

  • You describe to us the user journeys of your web or mobile applications
  • We are preparing automated test scripts to run this journey as one of your users
  • We run the automated tests several times and measure in real conditions (devices and networks of our dedicated test benches) the consumption of resources (energy, memory, data) and response times
  • We present to you a measurement report, the analysis of the findings and our recommendations

Specificities